Josh Corder - Hotelier Middle East

Radisson Hotel Group has brought its Radisson Individuals brand to the Egyptian shores of the Red Sea. The European hotel firm has taken on Marina Resort Port Ghalib as a member of Radisson Individuals.

This means the hotel will maintain its individuality, while gaining access to the power of scale within Radisson, along with its extensive reservation and loyalty systems.

Port Ghalib is located in Marsa Alam on the Southern Red Sea Coral Coast of Egypt, 67 km south of Quseir City. The resort is situated close to a range of attractions including the popular nearby dive site Marsa Mubarak. The hotel itself has 159 keys, along with a lobby bar, the Marina Beach Bar, a splash bar and The Nest Bar. The signature outlet of the hotel is the La Brasserie restaurant.

Radisson Individuals explained by its leaders

Tim Cordon, area senior vice president, Middle East and Africa at Radisson Hotel Group explained: “We are pleased to welcome our first Radisson Individuals hotel to Egypt and open the doors to our fourth hotel in the country. Marina Resort Port Ghalib, a member of Radisson Individuals perfectly complements our existing portfolio and is a great representation of the new Radisson Individuals brand in the market.”

Ramsay Rankoussi, vice president, business development, Africa & Turkey at Radisson Hotel Group said: “We are delighted to announce Radisson Hotel Group’s further expansion in Egypt with the signing and opening of our first Radisson Individuals in the country as part of conversion strategy. The hotel will benefit from Radisson Hotel Group’s global network and capitalize on the Group’s strong presence in the country and in all relevant source markets. The opening is also aligned with our growth strategy across Africa and our focus on expanding our presence in Egypt, a key market for us across the continent.”

Samy Bindary, GM of Marina Resort Port Ghalib, a member of Radisson Individuals added: ‘We are thrilled to welcome guests to our marina resort. With our combination of rooms and suites, a water park for the kids and a wide array of restaurants and bars we have something to offer for everyone, coupled with our renowned Yes I Can! service philosophy.”

The idea behind Radisson Individuals

Amid the collection brand’s launch in late 2020, Elie Milky, VP of development for the Middle East, Greece, Cyprus and Pakistan explained the brand to Hotelier Middle East.

He said: “It gives owners an opportunity to tap into our distribution channels. They would get our brand web reservation channels; they would get our reduced OTA prices; they would be on our search engines. So if anybody goes looking for Radisson hotels in Dubai, that property would now show up.”